Apple’s beats shows off new wireless headphones
Apple Inc.’s beats Electronics unveiled new wireless headphones ahead [عزيزي الزائر يتوجب عليك التسجيل لمشاهدة الرابط للتسجيل اضغط هنا] of the holiday season, seeking to attract buyers in a fast growing part of the market.
The Solo2 Wireless headset, available this month for $300, connects to users’ audio devices through Bluetooth technology, letting them move as far as 30 feet away, the company said today in a statement. beats debuted the PowerBeats2 Wireless earphones in June for $200.
Beats, acquired by iPhone maker Apple earlier this year for $3 billion, is aiming to woo consumers by making its best selling headsets easier to use and ending [عزيزي الزائر يتوجب عليك التسجيل لمشاهدة الرابط للتسجيل اضغط هنا] the hassle of unraveling wires. The company’s wireless headphone revenue more than doubled this year through September, and its traditional Solo product holds first place in the headphone market, according to research firm NPD Group.
"The Solo2 is already a world class headphone much lauded for its acoustics," beats President Luke Wood said in the statement. "Now it joins our growing family of successful wireless products."
The Santa Monica, California based headphone maker was founded by Andre Young, also known as Dr. Dre, and producer Jimmy Iovine. Apple’s acquisition, which also included the beats Music streaming service, was the company’s biggest ever.
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